Posts Tagged ‘customer insights’
design transitions interview: design as working ethos
design transitions interview: design as working ethos

This post is a copy of an interview I did for Emma Jefferies‘ great project ‘Design Transitions’. The project explores transitions that are currently happening in design practice and features ‘untold stories of innovative design practices from around the world’. Many more interviews on the website, but here’s ours: 1. Tell us about Zilver Innovation’s […]

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this is Erik Roscam Abbing's blog on topics relating to the synergy between branding, innovation and design. Erik is a consultant (, teacher (, and frequent speaker on the topic of Brand Driven Innovation. He is also the author of the book by the same title, to appear in autumn 2010 at For inquiries, contact erik at erik at
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